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William Walker Atkinson

Serving New Thought is pleased to present

William Walker Atkinson's

Thought Force in Business and Everyday Life

Book page numbers, along with the number to the left of the .htm extension match the page numbers of the original books to ensure easy use in citations for research papers and books


Preface - Dedication - Salutatory - The Nature of the Force - How the Thought Force Can Aid You - Direct Psychic Influence - A Little Worldly Wisdom - The Power of the Eye - The Magnetic Gaze - The Volic Force - Direct Volation - Telepathic Volation - The Adductive Quality of Thought - Character Building By Mental Control - The Art of Concentering - The Practice of Concentering - Valedictory - Contents


  1. (continued) the glance will be directed in a seemingly unconscious manner, just as if the party had merely felt a passing fancy to look at you, whilst in other cases the glance will be shot at you, suddenly and sharply, as if the party had been conscious of a mental call. The person obeying the call often will look embarrassed, and somewhat sheepish, when he meets your full magnetic gaze, which you have directed upon him when he turned his eyes in your direction.
  2. When talking with a person, and he seems to hesitate in the choice of a word, glance sharply at him and give a strong mental suggestion of a word. In many cases he will immediately repeat the word, which you have suggested. Your word must be appropriate, as otherwise his Passive mind may hesitate about using it, and his Active mind will step in and insert another word. Some students have tried this experiment in the case of a public speaker, preacher, etc., and have related many amusing instances in their experience. I remember reading a work, translated from a German writer, in which is mentioned the case of a youth whose powers of Concentration and Volation were most highly developed. He was a student at a leading college, and being more interested in athletic sports than in study, ran a great risk of falling behind in his work. Having discovered his powers, accidentally, he contrived a plan in the furtherance of which he would commit to memory but a few answers in each lesson. When the professor would start to quiz him he would send forth strong vibrations, willing the "professor" to select certain questions, the answer to which he had memorized, the result being that he stood up well in each class. The German writer, however, went on to say that his plan failed, the young man in his examination, as the final questions were being prepared by the faculty and submitted in writing, the student had no opportunity to try the "willing game" on the day of the examination.
  3. An interesting experiment is that of willing the movement of a person in a certain direction. This can be tried when walking behind a person on the street, by focusing the gaze as instructed. When the person approaches another person walking

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